AI that makes your business far more efficient. Without changing how you work.

We learn how your business actually runs, then put AI and automation where they save the most time. Your team keeps doing what they do, just faster, with fewer mistakes and more visibility.

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What we do

Real results come from understanding how the work actually happens, then fitting technology to it. Not the other way around.

We learn how your business really works

We get into the details of your day-to-day workflows, the nuance most people miss. This is far more than putting AI on it.

We add the right technology where it helps

AI, automation, OCR and digitization, whatever the job actually needs, to take out the slow, repetitive, error-prone work.

We change how you work as little as possible

Your people keep working the way they know. They just get a lot more done.

How it works

No big overhaul, no long consulting engagement. A clear path with fixed scope before you commit.

We come in and learn how you work

We spend time on site and map your real workflows, where time goes, where errors creep in, what's done by hand.

You get a plan, with fixed scope and clear costs

What we'd build first, what it changes, what it costs. You decide before any commitment.

We build it, and stay until it runs

We build the solution, put it in front of your team, and stay until it's running on its own and they trust it.

What you get

Visibility into every processSee what's actually happening on the floor and in the back office.

Real-time dashboardsThe numbers as they happen, not a week later in a spreadsheet.

A big jump in productivityThe same team, getting much more done.

Better yields and higher marginsLess waste, less rework, more out the door.

Fewer errorsWork captured once, correctly, instead of re-typed by hand.

Faster turnaroundThings stop getting stuck and move through quicker.

Knowledge into the businessOut of people's heads, so it doesn't all depend on one person.

Better decisionsBecause for the first time you can actually see the numbers.

Why us

Operators, not consultants

We build real, working AI and automation, across different businesses. Not slides, not one demo.

We have built and run real companies

Apps on the Facebook platform used by hundreds of millions of people. Tens of millions of dollars in B2C sales. We build the solutions ourselves, the people you talk to do the work.

We sweat the details

Getting AI into a business is hands-on, nuanced work. Realistic plans, plain talk, no hype.

Proof

A family retail business

AI and automation now handle the day-to-day: an hour of ordering down to thirty seconds, fewer errors, ~$50K a year saved.

HoneyBook

A venture-backed platform that helps small businesses run their client work, payments, and admin. We are building AI solutions for their customers.

Nexar

Ran the growth behind millions of AI dashcams sold.

Building in public

We share the real work as it happens. A few from @danpeguine on X.

The people behind it

Led by Dan Peguine.

Twenty years building companies. Apps used by hundreds of millions of people on the Facebook platform, tens of millions of dollars in B2C sales, from Honesty Box to Nexar. Now putting AI to work inside real, operating businesses, the same way it runs his family's shop today.

Hundreds of millionsof users reached on the Facebook platform

Tens of millionsof dollars in B2C sales

Twenty yearsbuilding and operating real companies

"It's as if I have a team of five people."A business owner we work with

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